IA Blue Book Marketing Research Services
and Focus Group Facility Directory

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Produced by the Insights Association, IA Blue Book is a convenient, highly-targeted and trusted source for professionals who seek partners, products and services to conduct consumer, opinion and marketing research. IA Blue Book has been partnering buyers and providers of research services and related products for 50+ years.

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  • Specialties
  • Focus Group
  • Recruiting
  • Mall Intercepts
  • Telephone Facility
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Country
State
City
Keyword
Company Name
ISO 20252, 27001 Certified with CIRQ

Business Types

Data Collection - Qualitative
Data Collection - Quantitative
Data Processing
Field Management
Focus Group / Qualitative Facility
Full Service
Online Research Services
Online Surveys
Qualitative Consultant/Moderator
Related Support Services
Research Supplier / Provider
Sampling
Supplier / Provider
Technology Provider
Transcription Services
Web Site Development / Hosting

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Advertising
Affluent/Wealthy
Agriculture
Alcohol Beverages
Alternative Healthcare
Arts/Entertainment/Recreation
Automotive/Transportation
Banking/Finance
Business-to-Business
Car Clinics
Children/Tweens/Teens
College Students
Consumer Products/Services
Conventions/Meetings
Dentist
Education
Energy/Utility
Executive/C-Level
Exercise & Fitness
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Financial
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Gay/Lesbian
HMO's & Managed Care
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Healthcare (consumer health conditions)
Hospital Purchasing Agents
Hospitals & Nursing Homes
Human Resources
Industrial
International Research and Services
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Legal/Insurance
Medical Professionals
Medical/Surgical Products
Minority/Low Incidence Segments - Asian
Minority/Low Incidence Segments - Black/African American
Minority/Low Incidence Segments - Hispanic
Minority/Low Incidence Segments - Other
Mock Jury/General Opinion
Multi-Lingual Interviewing
Music Tests
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Other
Package Goods
Patients
Pharmaceutical
Pharmacies/Drug Stores
Pharmacists
Preventive Healthcare
Professional Services
Real Estate
Restaurant/Food Services
Retail
Sports Enthusiasts
Technology/High Tech/IT
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Utilities
Veterinarians

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Biometrics/Neuromarketing Equipment
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Dashboard Software
Database Software
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Independent Field Director
Interactive Audience Response Systems
Internet Sampling
Internet/Web Based Survey Software
Marketing
Marketing Research Training
Minority or Female Owned Business
Mobile Probability Sample
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Note Taking
Online Interviews/Discussions/Diaries Software
Online Nonprobability Panel
Online Probability Sample
Optical Scanning Equipment
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Predictive Dialing/Autodialers
Presentation/Reports/Infographics Creation
Research Reporting/Analysis
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Social Media Analytics
Survey Programming
Survey/Cross Tabulation/Statistical Software
Telephone Addressed Based Sample (ABS)
Telephone Low Incidence/Targeted Sample
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Telephone Sampling
Text Analytics Software
Transcription Company
Translation or Interpretation Services
Usability Equipment
Validation Services
Video Streaming/Webcasting Equipment
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Attitude/Usage
Benchmarking
Bio-Technology
Biometrics/Neuromarketing
Brand Research
Broadcasting/Publishing
Business-to-Business
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Co-Creation
Concept Testing
Conjoint Analysis
Copy Tests
Crowdsourcing
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Durable/Non-Durable/Consumer Goods
Ethnographic Research
Eye Tracking
Forecasting/Trend Research
Fragrance Tests/Sensory Tests
Full Service
Gamification
Government
Home Use Testing (HUT)
Image Studies
Interactive Usability Testing
Intercepts
International Research and Services
Legal Research
Mail Questionnaires/Surveys
Mail Survey Research
Media Tests
Mixed Mode
Mobile
Mock Jury/General Opinion
Moderation
Non-Profit
Omnibus
Online Interviews/Discussions/Diaries
Optical Scanning
Other
Panels
Political Polling/General Opinion
Predictive & Advanced Analytics
Proprietary Methodological Approach
Report Writing
Research Consultation
Satisfaction Surveys
Secondary Research
Segmentation
Syndicated Research
Taste Tests/Sensory Tests

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Analysis (Sentiment)
Analysis (Social Network/Member Nodes/Influencer ID/Etc.)
Data Capture
Monitoring
Other
Social Listening

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Telephone Data Collection
Mall Intercept
Enclosed Interviewing Rooms
Flexible/Partitioned Interviewing Rooms
Test Kitchen
Off-Site/Remote Interviewing
Door-to-Door Interviewing
Field Auditing
Mystery Shopping
Off-Site/Remote Intercepting
Other
Store Auditing/Demos/Distribution Checks
Quantitative Data Collection Services
Computer-Assisted Personal Interviewing (CAPI)
Computer-Assisted Telephone Interviewing (CATI)
Data Entry/Data Processing/Tabulations
Design & Analysis
Dial Testing
Interactive Voice Response (IVR)
Internet/Web Based Surveys
Optical Scanning Equipment
Other
Predictive Dialing/Autodialers
Programming of CAPI/CATI Interviewing
Questionnaire Design
Telephone Land Line

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Qualitative/Recruiting Services and Facilities
Central Location Testing Facility (CLT)
Focus Group Facility
Home Use Test/Product Placement
In-person Moderation/Analysis
Laundry Services
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Online Focus Group Hosting/Moderation
Other
Recruiting
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Social Media/Big Data/Data Mining
Test Kitchen Facility
Transcription Services
Usability Lab
Video Conferencing Services
Video Streaming Services
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Article: The New Way to Improve Data Quality: People 01/25/2024

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